Today is my birthday but I am NOT telling you that for any birthday wishes.
Instead I wanted to share with you what I do ony my birthday and hope there are some take aways you can use to grow your business.
THIS IS MY TIME TO REFLECT-
Last year my birthday marked my return to the mortgage industry after a 5 year break during which I started several other on-line and digital marketing companies. So my goal last year at this time
was to rebuild my production to a consistent 10 plus loans per month.
DID I ACCOMPLISH IT?
The good news is that I DID accomplish that but honestly it was not an easy task. Many of the agents I had done business with either retired or died. Others had already formed new realtionships and were happy.
FRUSTRATING? Not at all- it only provided me with the motivation I needed to figure it out like I had before.
I went back to what I have always believed to be true and what I have taught thousands of other originators over the years. READY?
1. Realtors deserve and demand competitive rates — good communicationi – and good service.
BUT WHAT THEY REALLY WANT IS A PARTNER- and one who can provide them with business as well.
2. MY 3 NOW FAMOUS – MILLION DOLLAR SENTENCES
Pick A Niche- Become The Expert- Let Everyone Know About it!
That is exactly what I have done-
For the realtors I created a system that generates leads I can provide to them
Imagine that- Giving a Realtor pre-approved buyers- who do they love?
Here’ just one of the ways you can do that too
For the niche- To me the largest and “hungriest” niche is Boomerang buyers and there are 7.3 million of them – so that should keep me busy for a while and could keep you busy too.
SOME TAKEAWAYS FOR YOU !
If you don’t know what you want and haven’t quanitfied it- you can never accomplish it
Write out your goal clearly- and give it a deadline ( nextt year at this time).
Determine HOW you will accomplish it.
Then track it every month to see if you are on track or not?
To Your Success,